The Aspen Institute
The Aspen Institute is a global nonprofit organization committed to realizing a free, just, and equitable society. Since its founding in 1949, the Institute has been driving change through dialogue, leadership, and action to help solve the most critical challenges facing communities in the United States and around the world. Headquartered in Washington, DC, the Institute has a campus in Aspen, Colorado, and an international network of partners.
Commitment to Diversity, Equity & Inclusion
To achieve our mission of a more free, just, and equitable society, we commit to working proactively to advance the principles of diversity, equity, and inclusion across our myriad endeavors such as the recruitment, compensation, training, and advancement of staff. The best people-serving institutions make this commitment, and we seek to be a leader in the ways that we do so and learn from others. Visit our to learn more about our commitment and recent actions taken toward building and nurturing a diverse and inclusive environment.
Program Description:
The Communications and Marketing Department creates compelling content to elevate and position the Aspen Institute as a values-based organization that ignites human potential through dialogue, leadership, and action to build understanding and create new possibilities for a better world. The department also serves as an in-house agency that provides communications and marketing support to the Institute's 40+ programs, initiatives, public events, fundraising efforts, and the president's office. Learn more at.
We function on the foundation of 5 values: Collaboration, Learning, Excellence, Accountability and Respect or CLEAR. These attributes and behaviors are how we work. Upholding our department values is of paramount importance as they guide us to thoughtfully engage with our colleagues whilst performing at the highest level.
Basic Function:
The Audience Insights Specialist supports audience growth and engagement across our Enterprise, Creative Services, and Media Relations teams. The ideal candidate will possess a strong analytical background and expertise in market research, consumer behavior, and data analysis. By helping us to better understand our target audiences better, the Audience Insights Specialist will enable us to deliver more impactful and relevant content that resonates with diverse demographic groups.
This position reports to the Managing Director, Communications & Marketing. The salary range for this position is $70,000 - $89,700. The expectation is for this role to be in our Washington D.C. office a minimum of 2x a week to collaborate with colleagues.
Essential Duties and Responsibilities:
Audience Research and Analysis
Content Strategy Development
Knowledge, Education, and Experience:
The Aspen Institute offers a generous benefits package including health, dental, vision, and prescription benefits, retirement benefits, and paid leave.
The Aspen Institute is an Equal Opportunity Employer and complies with all District and federal laws. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, or protected veteran or disabled status and will not be discriminated against.
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