NetApp got its start way back in 1992, when using the internet meant dialing up and hearing beeps, crackles, and eeps. By tech company standards we’ve seen it all, and we’ve not only survived, we’ve thrived. That’s because we’ve kept our focus on one thing—the data. Continuously improving how it’s managed, stored, analyzed, protected, and moved.

Throughout our history we’ve managed to shift and grow with different waves of change. In fact, we ran toward those waves and popped up riding them like Kelly Slater. Our strategy has always been shaped around helping our customers embrace the full potential of new technologies—from the rise of the internet, to helping large enterprise customers in vertical markets, to bringing new systems to market. And today, we’re focused on unlocking the best of cloud by partnering with the world’s biggest cloud providers.

Of course, the future will be filled with many more waves of change. We’ll be the ones running toward them, adapting and developing our knowledge, and enabling others to enjoy the ride.